Started

The ADHD app for actually starting.

Tell it the thing you are putting off. Get one tiny first step. Spend two minutes on it with Sam beside you. Then you can stop.

Not in the store yet

Free to download.

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The Started app turns a task someone has been putting off into one small first step, then runs a two-minute session with Sam beside it.

See it run

Sixteen seconds, start to finish.

A task you have been putting off turns into one small first step, and two minutes with Sam.

Starting is the expensive part. The first two minutes cost more than the next two hours.

The moment before you start.

  1. You know exactly what it is. The email to the landlord. It has a name and a tab.

  2. You open the laptop. Then the fridge. Then the laptop.

  3. You make a plan with colors in it. The plan is for tomorrow. Tomorrow has a lot of plans in it.

  4. Still the same email. Nothing is wrong with you. The first move just costs more than it looks.

Try it

Type the thing. Get the first step.

Write something you have been putting off. Sam hands back one step small enough for two minutes.

0/120 characters used, out of 120

Your text goes to the AI service that writes the step. It is not stored. Read the privacy policy

How it works

Three moves. The last one ends.

  1. 1

    Type it.

    Write the thing you are putting off, the way you would say it. Reply to my landlord. Taxes. That text.

  2. 2

    Get one tiny step.

    Started turns it into a first move small enough to feel almost silly. Open the email. Write one line.

  3. 3

    Two minutes with Sam.

    A ring, an end time, and Sam beside you. When it ends you can stop, or take two more.

Four screens. That is the whole trip.

TodayThe box is the first thing you see. Type it, or say it.

First stepOne step, with its minutes. Too big? Make it smaller. It always works.

SessionThe step stays above the ring. The ring never hides. It ends at 3:14 and says so.

DoneStarted. That was the hard part. Your starts get counted. Gaps do not.

Tools

For the jobs around the job.

Six small tools, free 5 times a day. Each one hands you something to start with.

Which tool do I need?

Pick the one that sounds like today.

Write it

The message you keep putting off, drafted in your words.

Decide

Pizza or pasta. It picks, and you can overrule it.

Cook

Eggs, rice, half an onion. What to make with that.

Break it down

A big job, smallest step first.

Sort my list

Paste the mess. Get tasks in a sensible order.

Time

How long it really takes, with an end time.

The box

The box is wherever you are.

A thought turns up when your hands are full. Started keeps the way in short.

Widget

The next step sits on your home screen, so you do not have to open anything to remember it.

Share in

Share a line, a page or a photo to Started and it lands in the box, ready for a first step.

Made for ADHD brains.

Built around how starting actually goes: a small working memory, uneven time, a reward that arrives late. The app carries those so you do not have to.

Starts are counted.

Gaps never are. Come back after a week and it says: pick up where you were.

No streaks.

No flames to protect, no badges, no score to lose.

Sam keeps it short.

He sits with you for two minutes and does not give pep talks.

Time you can see.

Every step has its minutes and an end time on the clock.

Stays on your phone. No account. No tracking. AI only when you tap.

Read the full policy.

Pricing

Free to download. Plus is there if you want more.

Free

Everything that launched free stays free.

  • The first step, every time
  • The full plan view
  • The session with ring and end time
  • Daily nudge
  • Tools, 5 uses a day
  • Export and import

Started Plus

Monthly or yearly. The price is shown in the store.

  • Sam's voice, reading the step aloud
  • Sam's halfway line and haptic
  • Lines that name what you are doing
  • Roll on: the next block starts by itself
  • Your place kept across days, for every task
  • A nudge that follows the hour you really start

Plus adds. It never takes away something that was free.

Questions

Yes to download and to use. Plus is optional, and the store shows the price before you pay anything.

No. There is no sign-up. Your list stays on your phone.

Only when you tap them, and only if you turned online steps on. Without that, steps are made on the phone.

No. Started does not diagnose or treat anything. It helps with the moment of starting a task, and it was built with ADHD brains in mind.

Sam is a small blue character who sits beside you while the two minutes run. He says a short line at the start, the middle and the end.

iPhone and Android. Neither is in the store yet, and the buttons above will turn into links when they are.

It says: pick up where you were. Nothing else.

Start with the smallest thing.

One email. One sock. One line of the essay. It counts.

Not in the store yet

Get one email when Started opens.